Latest Episodes

Episode 20: “Low Carbs: The Good, The Bad & The Ugly”

Over the past 20 years people have been conditioned to think carbs are bad and will make you fat. Depending on your goals, carbs may have an important role...

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Episode 19: “Fitness Dads”

When you get married and have kids it’s easy to lose sight of your fitness goals. How do you balance all the responsibilities of being a dad and still...

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Episode 18: “Becoming a Leader”

What does it really mean to be a leader? When people have a choice in who they follow, what would make them want to follow you?

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Episode 17: “Inside the Fitness Industry”

The fitness industry is hotter than it’s ever been before, but what was it like 20 years ago and how has it changed in that time?  Over the last...

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Episode 16: “Starting a Business”

How do you build a successful business when you’re starting with nothing? If you don’t have the money or special connections, where do you start? The James Grage Theory...

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Episode 14: “Dealing with Failures”

What’s the difference between a failure and an obstacle, and is a failure your enemy, that impedes all progress, or is it your friend that propels you forward? The...

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Behind The Mic

James Grage

Show Host

James Grage is a fitness expert & entrepreneur with over 20 years of experience in the sports nutrition industry. His true “rags to riches” story has taken him from a career in publication to being featured on the cover; from a near-debilitating accident to the bodybuilding stage; and from humble beginnings to founding BPI Sports, one of the largest sports nutrition companies in the world. 

Deniz Gungor

Producer / Co-Host

Deniz Gungor joined BPI Sports in 2013 at the rise of the social media boom. Five years later, Deniz is now the company’s Creative Director, in charge of social media content and producing the James Grage Theory podcast. 

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The James Grage Theory is a weekly podcast, hosted by James Grage, an average guy who was down on his luck, but turned his life around to become a successful businessperson, motivator and health & fitness expert. Through personal stories, James shares his insights on what it takes to find success in life, business and fitness. 

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